Henry Lee

The Birkman Method™

Assessment

"What interested me was not news, but appraisal. What I sought was to grasp the flavor of a man, his texture, his impact, what he stood for, what he believed in, what made him what he was and what color he gave to the fabric of his time
(John Gunther)

Today, most people will interview well and look the part. Getting a job can be a performance art. But it's a sad fact that while 100% of employees are hired for their competencies, 75% are fired because of their behaviour and attitude. While assessments can play a part in the selection and recruitment of staff, such tools can also be applied in a variety of useful ways:

to help match the best staff to the best job role or intact team
to identify elements which motivate the individual
to indicate areas of further personal development for each person assessed
to provide a basis for coaching
The Birkman MethodT? is an established assessment tool which can be used to help motivate, recruit, train and retain staff.

What is the Birkman MethodT?

Birkman targets three main areas:

Individual development and personal change
Team development
Organisational development
Consultants meeting a high accreditation standard apply the Method to training and development programmes, culture and organisational change, outplacement, personal coaching and mentoring services.

Within one profiling tool it provides analyses that previously could only be extracted by using a range of other measures or instruments, so saving administrative and client time. It answers such questions as, "What is the match between the development of the organisation and the human talent?"

The Birkman Method generates information that aids better management of people and organisations. In an increasingly competitive business world, it is this management information, properly used, that is the gateway to greater personal, team, and organisational productivity.

What makes Birkman different?

Birkman is non-judgmental. It focuses on the differences between people and how those differences - properly managed - can create more effective teams and organisations.

Birkman is specifically intended as a productivity - enhancing methodology for business organisations. It is not a "personality inventory."

Birkman provides data for clients and consultants to integrate into their development programs.

Birkman can be customised. Custom report formats offer the ability to integrate Birkman data directly into existing development programs and applications. The custom formats mean that the information provided meets the exact needs of the client.

Birkman reports can be branded with an organisation's own corporate style enabling their use as part of an organisational development and change programme.

BirkmanDirect - Using Birkman over the Web

Qualified Birkman consultants can generate and access Birkman data over a secure extranet using an ordinary browser and BirkmanDirect.

Users complete the Birkman Questionnaire over the Web. Data from the questionnaire results can then be accessed immediately.

Consultants create and print a variety of standard and customised reports from anywhere in the world using BirkmanDirect. They can send reports electronically to qualified users directly.

Birkman Direct produces reports for use at individual, team and organisational levels.

Birkman Around the World

The Birkman Method questionnaire, and much of the standard Birkman report output, is available in a range of European languages.

The Birkman Method can be used with confidence in cross-cultural contexts, because it has been demonstrated that the methodology accurately measures those differences.

The Birkman Method is used throughout the Americas; Western, Central and Eastern Europe; China; India; Africa; and Australasia.

For more information call 01227 831423

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